Business Development Manager
Strategy Development BUSIN04369
SALT LAKE CITY, UT, USA
Forterra is a leading manufacturer of pipe and products in the U.S. and Eastern Canada for a variety of water-related infrastructure applications, including water transmission, distribution and drainage. The company generated pro forma net sales of $1.5 billion in 2017. Forterra employs more than 5,000 people and operates more than 88 facilities, with products available throughout the U.S. and Eastern Canada.
-Serves as primary contact for region's marketing efforts, providing support in marketing strategy, marketing communications, and brand management.
-Coordinates the market analysis programs. Helps establish brand awareness and image and awareness programs that are distinctive and highlights value. Differentiates Forterra from the competition utilizing effective marketing communications and public relations programs.
-Develops compelling communications, customer awareness, and education programs (e.g., trade shows, case studies, press releases, etc.), which support and sell Forterra’s capabilities and services.
-Participates in the creation and production of winning proposals by collaborating with sales and key department heads. Helps identify key points for competitive positioning and ensures accurate and updated information is contained within project proposals.
-Creates marketing reports that track, measure and analyze performance that includes external customer satisfaction via effective customer surveys and analysis of internal customer relationship management data and tools.
-Develops lead generation programs, which maximize the identification of new prospects and sales opportunities.
-Oversees the integrity of corporate identity standards in all materials produced by the department and oversees the overall management of the CRM system for the region.
-Prudently manages resources within budgetary guidelines according to company policy and within ethical corporate governance guidelines. Manage external vendors as appropriate.
-Demonstrates positively Forterra’s mission, vision, value statements, reputation, code of ethics, standards, policies and procedures internally and throughout the marketplace.
-Performs special projects or assignments as directed.
-Bachelor's degree in engineering, construction management, business, communications, journalism or closely related field.
-Preferred two plus years of marketing experience.
-Highly collaborative leadership style with the ability to respond quickly and effectively to ever-changing situations.
-Functional construction knowledge and experience to support effective strategic planning, marketing, business development, market development, market research, market planning, and promotions/advertising. Working knowledge of precast concrete building systems is preferred.
-Experience creating and implementing brand awareness and communications programs and driving business using direct and channel-oriented selling models.
-Exhibit strong business acumen, skills and maturity and the ability to work effectively with others. Ability to work with minimal supervision.
-Highly developed organizational and planning skills, time management skills and written/oral communications skills.
-Ability to think critically and draw from several resources (and interact with all levels of staff) to create unified and persuasive marketing collateral materials.
-Proficient in technology, computer systems/software including Microsoft Office, CRM systems desktop publishing, graphic design and multimedia marketing software.
-Ability to travel locally up to 40 percent of the time and regionally up to 25 percent of the time.
Employees are critical to our overall success. We are dedicated to investing in their future to maintain long-term relationships for lasting commitments. We offer a comprehensive package of compensation and benefits programs that include medical, dental, flex spending plan, health savings account, life insurance, short and long-term disability, a vision plan, vacation and ten holidays.
Forterra Building Products is proud to be an Equal Opportunity Employer, committed to workplace diversity. M/F/D/V-Forterra is a Drug Free Workplace.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.